In a world driven by “instant” and “quick” results society has been able to completely overhaul the expectations and perceived needs of consumers for every product and service. People seeking to spend their money expect that they will be able to find the exact product or service they desire in a single click or screen touch. Businesses in Portland Oregon who are wanting to be a part of the lightning fast demand can now achieve the edge over others by adding the special ingredient to the human consumer recipe. Instagram marketing in Portland, OR is the “secret ingredient” for success that separates the most in tune small business owners from the also-rans.
Everyone can deliver speed and accuracy in the market, or they will not survive – it is just that simple. However, those business owners smart enough to remember that people are humans before they are consumers are the most successful. People are busy, and they expect results in real time all of the time, but above everything else they are social. Instagram is the means by which people share themselves and their life experiences with their inner-circle of friends, family, and even close business contacts. Unlocking the incredible power behind Instagram marketing in Portland may be even more beneficial than many other regions of the country because Oregon has managed to keep its residents in touch with humanity much better than most metropolitan centers across the nation.
Exactly like the celebrity who expects to maintain themselves favorably in the public eye for a significant length of time or the politician seeking office everything revolves around the perception of the public. Creating the perfect image and presenting it in a way that has the ideal mix of boldness, controversy and humility are the “soup of the day” for those who want to succeed in our constantly visible society. It is not enough to produce the best products and services and deliver them at best prices anymore, it all boils down to maintaining the desirable image that makes people want to keep up with what is going on in the lives they choose to follow.
Businesses are no longer just marketing customers to purchase their wares they are instead creating life-long fans. Individuality is the craze and for those business owners who think putting their thumbprint on their product above the brand name is not a great idea it is time to realize it is the ONLY idea which will work in this environment where people are living their lives each day under a microscope.
Controlling the Lens
Since everyone lives under a microscope, all anyone who requires support from the public in the form of consumer loyalty can do is monitor the lens to provide a view that works. Anyone who realizes that SEO expert are scientifically oriented public relations experts understands the concept behind social media marketing. The queen mother of all social media and the most fire-tested method to become closer to clients is to provide as much exposure as possible produced with precision “lighting.” Those who help businesses become discovered in the search engines are one piece of the web presence puzzle, but those who realize how to follow that new exposure with the correct presentation are years ahead of the curve.
There is not much of a mystery in understanding that it is better to remain undiscovered than to shed the white hot light of top Google search engine results on a business which has not properly changed into a suitable wardrobe and applied the basic makeup to minimize blemishes. Social media marketing experts are SEO geniuses who understand the need to mix the brilliance of science with the art of staying human.
The Winner’s Circle
Winning is no longer a challenge to climb to the top because the trend of the day is not becoming exposed to anything unusual or exceptional. Many business owners are finding themselves scratching their heads as they are forced to fold-up their companies wondering why providing the best for the least cost was no longer an acceptable method. It was the necessity to allow the consumer to welcome them into their inner-circle which would have made the difference between overwhelming and long lasting success and sending out resumes to work for others. It is breaking into the “circle” that results in victory, and it is entirely centered around the trust and acceptance of consumers. Instagram marketing in Portland, OR is even more of a game changer than in most parts of the nation.
If you want to get involved in Instagram marketing let us know